The Maverick boys - Bret, Bart, Beau and Brent - are a clan of well-dressed dandies, gamblers who'd much rather make their money playing cards than messing up their fine clothing with actual work. Sly and clever, none of the Mavericks are much for acts of derring do, but they can be courageous when the situation calls for it. Most often, however, they live by their wits and considerable charm.

Bret Maverick is a gambler who would rather con someone than fight them, and needs an additional $3k in order to enter a winner-takes-all poker game beginning in a few days. He joins forces with a woman with a marvelous Southern accent, and the two try and enter the game.